# QURKI

> QURKI publishes original Signals and supporting Resources about how changing technology, markets, regulation and other material conditions alter value, risk and organisational decisions.

Canonical site: https://qurki.com
Author: Claire Barber
Founder context: Claire Barber is the former founding CEO of MATTR and is a strategic advisor to MATTR.

## Main sections

- [Thinking — QURKI Signals](https://qurki.com/thinking)
- [QURKI Resources](https://qurki.com/resources)
- [About QURKI](https://qurki.com/about)

## Signals

- [The alphabet soup of agentic commerce](https://qurki.com/thinking/the-alphabet-soup-of-agentic-commerce): AP2, ACP, UCP, SPT, DPC, MPP and x402 look like the technical foundations of agentic commerce. They are also bids to shape its market structure—who can reach demand, whose authority travels, which functions become common infrastructure, and where control, obligation and value sit.
- [Adoption is the value thesis](https://qurki.com/thinking/adoption-is-the-value-thesis): The value pool can be real. The infrastructure can be built. The market can still fail to form. New ecosystems depend on something harder than technology: the conditions that make every necessary participant move before the value becomes accessible. Seeing the opportunity is only the beginning. Adoption is the value thesis.
- [The position is taken](https://qurki.com/thinking/the-position-is-taken): Markets can remain stable for years, then technology, infrastructure, regulation or behaviour can change where value sits and who can reach it. By the time the shift is obvious, earlier investments may already have determined which organisations are positioned to benefit — and which are left exposed.
- [Post-quantum readiness is not a cryptography project](https://qurki.com/thinking/post-quantum-readiness): Brand and reputation depend on whether sensitive information, trusted records and critical services remain protected as the technologies and dependencies beneath them change.

## Resources

- [Post-quantum readiness](https://qurki.com/resources/post-quantum-readiness) — Resource Collection: Selected third-party guidance, tools and implementation perspectives that complement the QURKI Signal on post-quantum readiness.
- [SoFi: investing in the ability to respond](https://qurki.com/resources/sofi-investing-in-the-ability-to-respond) — Case Study: SoFi began with student borrowers and other people’s capital. Since then, it has repeatedly used what it learns from one market position to decide what capability it needs next — and found new uses for those capabilities as conditions changed.
- [The value can be real. Everyone can still wait.](https://qurki.com/resources/the-value-can-be-real-everyone-can-still-wait) — Case Study: The United States took years to adopt chip cards even though the chip worked and the cost of fraud was visible. The system would benefit, but cards, terminals and processing capability had to move together before that value could be realised. Adoption accelerated when the payment networks changed the economics of delay. The transition reduced the fraud it was designed to address—but the pressure moved towards remote channels, where credible new capabilities are emerging and the adoption dynamics are beginning again.
- [Who is assembling the agentic-commerce market?](https://qurki.com/resources/who-is-assembling-the-agentic-commerce-market) — Reference Map: The organisations entering agentic commerce do not begin from equivalent positions. AI platforms, commerce ecosystems, wallets, payment companies, networks and national rails are extending different assets towards the places where customer intent becomes authorised commercial action.

## Discovery

- [XML sitemap](https://qurki.com/sitemap.xml)
- [RSS feed](https://qurki.com/feed.xml)